I had the exciting opportunity to collaborate with OnePlus+ and GM Films on a dynamic lifestyle photography suite to launch the OnePlus+ 7. The brief was clear: highlight the bold color and sleek design of the new device while capturing the vibrant, diverse essence of their customer base across Europe.
With a focus on authenticity and real-life moments, we created images that celebrate the unique, colorful, and energetic spirit of OnePlus+ users. Each shot was crafted to showcase the device in various everyday scenarios, emphasizing its seamless integration into the lives of modern, free-spirited individuals.
The results were stunning. The images not only brought the OnePlus+ 7 to life on social media but also graced the pages of Vanity Fair Italia. This project was a perfect blend of technology and lifestyle, reflecting the true essence of the OnePlus+ brand.
ClientOnePlus+Production CompanyGM FilmsCreative DirectionMing YangArt DirectionJonathan ThamStylingLyla ChengMake-UpCamille NavaModelEmilija Sniezkaite, Cleopatra Wood, Charlie Buirski, Fatima RoshanAssistantRushil Choudhary, Markus Dell
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